A new vision for a rooftop bar in NYC
To craft a distinctive and captivating brand identity for Castell Rooftop Lounge NYC, an
upscale rooftop lounge in the heart of New York City. With a seamless blend of modern
elegance and classic charm, Castell offers a sophisticated retreat above the city skyline.
Equally premium and inviting, the identity needed to capture the essence of Castell Rooftop Lounge—an elevated yet approachable escape above the city. Designed for a stylish, urban crowd, the brand reflects sophistication and effortless charm in every detail.
